Social Media Management
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he iconic blue and white Two Roosters is The Triad’s favorite ice cream truck, serving scoops and cones that change with the seasons. Everyone loves ice cream, and the brand has a loyal fan base, but they wanted to take it to the next level when opening their first two brick-and-mortar shops.
We took the lead on their social media presence to get everyone screamin’ for their ice cream, from The Triad to Durham. We started by outlining a longterm social media strategy that outlined our growth goals, including how we could measure our progress along the way. We developed a visual strategy and organized some photo shoots to nail down the brand image we were seeking. We create and manage their content, engage with their followers, and have created a local community to get more cones in people’s hands.
Our plan made a huge difference for Two Roosters’ business, and we played a big role in making the brand what it is today. We were able to increase their followers by 300% and helped them develop a strategy to sustain growth.